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Inflation Reduction Act!

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Importance of Financial Record for Business Owners

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Financial Strategy for small business owners

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Accounting For The Ecommerce Industry!

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October 4, 2022

Accounting For The Ecommerce Industry!

Accounting for eCommerce is no different than accounting for other businesses. However, the key difference is that financial records are more detailed and complicated in this industry. These records can tell the complete financial story of your business. As a result, this type of accounting can be challenging to keep up with. Here are some helpful tips to keep your financial records up to date and accurate.

Profit Margins

The unstoppable rise of the eCommerce industry has been putting a squeeze on retailer profit margins. A recent study of over 250 retail companies in six key European markets found that margins have dwindled dramatically. The reasons for this are multifold. For starters, the technology necessary to run an online store is much more expensive than traditional store sales, resulting in higher costs per unit. In order to maintain a healthy profit margin, business owners must constantly monitor the financial aspect of their business. For instance, they may need to increase sales or cut expenses. They may also need to factor in new products or services to improve profitability. Profit margins are never 100% perfect, and business owners should expect fluctuations in sales and profits.

Profit margins can be improved by improving operational costs. This can be done by reducing the number of defective product shipments. Another way is by reducing excess production, which results in waiting periods for products to be shipped. This way, a company can avoid spending too much money and maximize profits.
Profit margins in the e-commerce industry are inconsistent, but a healthy margin is usually 50 percent or higher. You can use a profit margin calculator to calculate your business’s profit margins and compare them to your competitors. These figures may be helpful as you grow. The gross profit margin is the amount of revenue left over after subtracting production costs. A healthy profit margin is necessary to ensure the survival of an eCommerce business. The profit margin can help you turn from a low-margin sales focus to a high-margin sales focus. Moreover, when deciding on new products, you should test the profitability before launching them to the market.

A high-profit margin is generally viewed as better, but the percentage depends on the business’s position in the market. Three major types of profit margins can provide an extensive insight into a company’s profitability. Each offers different perspectives and gives a deeper understanding of a company’s strengths and weaknesses.

Chart Of Accounts

An eCommerce chart of accounts can provide you with the financial information you need to make decisions about your business. You can use the data to determine profitability and break down investments and loans. This information can help you decide which products or services are performing well and which need a little work.
The chart of accounts you create depends on the nature of your business. You can use simple accounting software with pre-defined categories if you do not have a complex business model. Ideally, the chart of accounts will be updated in real time so that sales and expenses show up instantly.

The purpose of having a chart of accounts is to make it easier for you to keep track of your financial information. Using the right software will help you organize your records and reduce the chances of human error mistakes. The software will also help you choose the correct accounting method for your business. This way, you will get a clear picture of what is happening in your industry. A chart of accounts is an essential tool for any eCommerce business. It is vital for the success of your business and provides you with the insights you need to make the best decisions for your business. Because your eCommerce business will most likely be inventory-based, you will need to maintain accurate records about inventory. Inaccurate inventory management can lead to significant problems with your business operations.


Accounting is the science of classifying, reporting and interpreting financial figures. A clear and accurate financial report is essential for a business owner to stay legal and report exact tax figures. When starting, it’s easy to become overwhelmed with the numbers. A chart of accounts and a general ledger can provide the information you need to create a financial roadmap for your eCommerce business.

Transaction Categorization

Transaction categorization in the eCommerce industry involves identifying the types of transactions that are taking place on the internet. These types include B2B (business-to-business) and B2C (consumer-to-consumer) transactions. These transactions are generally conducted online and include many different services.
Understanding how transactions are made on eCommerce sites can help identify customer buying patterns. One way to do this is by looking at the Assisted / Last Click ratio. This ratio lets you know which channels are generating the most purchases and which are not. For example, the Display advertising channel generates more assists than it makes purchases. Its ratio is 2.75.


Ecommerce transactions can be further classified by the parties involved in the transaction. Business-to-business transactions involve trading goods between businesses or individuals. These transactions include e-procurement, supply chain management, and negotiation of purchases and sales. Businesses can also offer digital services, such as search engines and online magazines. Finally, individuals can trade goods or information through eCommerce sites like eBay.

Tax Implications

While taxation of ecommerce may be a relatively new phenomenon, it has a significant impact on state and local governments. With the growth of online shopping, many states have implemented laws that affect sales tax. In addition, states are enacting regulations relating to the nexus rule, which requires certain thresholds to be met to tax an online business. These regulations vary from state to state, making it vital for eCommerce businesses to understand the tax implications for each jurisdiction in which they conduct business. Sales tax laws vary widely from jurisdiction to jurisdiction, and the rules vary by product type. For example, luxury apparel is taxed differently than essential clothing. Also, retailers must be aware of sales tax holidays and how to apply them to their business. Sales tax holidays aren’t applicable in some jurisdictions, while others may offer different rates. One caveat for the eCommerce industry is that it may be difficult to enforce laws on the Internet. However, as the percentage of sales transactions moving online increases, governments will become more aware of lost tax revenue. In order to make the process of regulating eCommerce easier, the IRS has published several eCommerce tax-related guides.


While several states are introducing eCommerce tax laws, federal lawmakers have yet to do so. For example, dozens of states allow local governments to tax online companies. This creates a tax burden for the eCommerce industry. This means that sellers will need to know the tax implications for each state and choose the most appropriate sourcing of products and services.


The Internet drastically expands the geographic reach of any business. It also allows eCommerce companies to strategically locate in order to minimize shipping distances and employ a talented workforce. Consequently, brick-and-mortar businesses struggle to compete with national eCommerce businesses. Additionally, state governments are losing sales tax revenue on out-of-state purchases and payroll and property taxes.
As eCommerce has grown and evolved, it has led to new technologies for electronic payment. These include online auctions, secure credit card transactions, virtual currencies, and related financial services. Ecommerce is a growing part of the economy, and state revenue agencies are closely monitoring the compliance of these companies with the tax code.

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Navneet Ranjan: Accountant at Intelesoft's Orlando based accounting firm

Navneet Ranjan

Advisory Services Director at Intelesoft Financials

Hiring an accountant or tax professional is essential to the success of a company in the long run. We work with you to set up and manage everything your business needs to run smoothly, efficiently, and productively on the fiscal side. Month in and month out, we are there and doing it so you can focus on what you love: your customers, your business, and its growth. In hiring Intelesoft you can have piece of mind that your accounting needs are being handled at the highest professional level.

John Griffing: Accountant at Intelesoft's Orlando based accounting firm

John Griffing

Founder & CEO at Intelesoft Financials

At INTELESOFT we’re committed to unlocking the potential of growing businesses through innovative cloud-based software. That’s why we’ve worked extensively with business owners like yourself as well as leading solutions providers to ensure that what we recommend, and support meets your needs and those of your customers.